About Sales Guard
Sales Guard helps account managers build strong B2B relationships and increase sales from the most important accounts.
Also, Sales Guard is the sales managers’ time saving tool for overviewing both churn signals and sales opportunities uncovered from surveying individual customers – and to monitor the corresponding actions initiated by account managers.
The management team uses Sales Guard to get a quick overview of the true ”health condition” of the company’s top accounts. A continuous inflow of new sales opportunities and ideas for future business cooperation – formulated by the customers’ key decision makers – gives the top executives a unique opportunity to perform customer driven business development.
Each customer's "health condition" at your fingertips
The Customer List is the account managers’ platform for taking action towards individual B2B customers:
- Identify problem areas and sales opportunities in a second.
- Understand their nature by reading the customers’ own comments.
- Plan the necessary actions in order to solve the problems and pursue sales opportunities.
How strong is the customer base?
The Customer Relation Status overview gives management a total picture of the current ”health condition” of the B2B customer base or within a specific segment:
- Are the key accounts committed towards our company?
- Do our products, processes and people give excellent performance as viewed by our customers - any areas in need of improvement?
- What are the possibilities of increasing sales to our customers?
Where should our focus be?
The management team uses Sales Guard to uncover customer segments in need of special attention:
- Which performance areas are in need of strategic attention to raise future customer performance for the company as a whole?
- Are there any specific customer segments – geographical regions or product areas – holding an unusually amount of ”red customers” or sales opportunities?
Sales Guard - Get closer to the customers
At Aalund we specialise in helping B2B-companies increase sales to their existing customers.
…some of our clients
These professional companies use Sales Guard to strengthen B2B relationships and increase sales
News Lab
Sales Guard - Get closer to the customers
<p>At Aalund we specialise in helping B2B-companies increase sales to their existing customers. We work together with a number of large companies who all have a strategic goal; to
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Sales Guard - Get the ’R’ back in your CRM-system
<p>At Aalund we specialize in helping B2B-companies to increase sales to their most important customers. We help the companies to work more structurally with each of their key
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Large corporations plan to boost digitalization of their B2B sales organizations!
<h2>Top B2B commercial executives: “Optimizing the use of sales tools and CRM systems – as well as introducing a more digital and well-structured key account management approach -
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Dear commercial B2B executives – do you know the true “health condition” of your key accounts?
<h2><strong>KPI/NPS surveys by email are growing in number among B2B companies…</strong></h2><p>An increasing number of B2B companies engage in different types of customer feedback
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The most successful account managers are relationship builders!
<h2>Top B2B commercial executives: “The most successful account managers are relationship builders with a well-structured approach to managing their accounts.”</h2><p>(Source:
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Reorganize your B2B sales force and increase sales!
<h2>Top B2B commercial executives: “Reorganizing the B2B sales force and moving closer to our customers have been our most important actions in order to increase
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Account managers should strengthen relations to B2B accounts!
<h2>Top B2B commercial executives: “Grow your business by increasing sales to existing B2B accounts - account managers should strengthen relations with key decision makers in order
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Close relations to B2B accounts are crucial!
<h2>Top B2B commercial executives: “It is crucial to our sales performance that account managers build close relations to their B2B accounts”</h2><p>(Source: Sales Guard’s B2B
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